Long lines of cars and pedestrians flooded the Citrus Heights Dutch Bros. Coffee location Wednesday, as the company announced its Sacramento-area locations would participate in “Proceeds Day” to support the families of two fallen officers in Placer and Sacramento County.
“The Sheriff’s Department has always had our back. It is our time to have theirs,” said local Dutch Bros. owner Nikol Grubbs in a press release announcing the event. “They are customers, but more importantly they are always looking out for the safety of our staff which means more to us than we can say.”
The Citrus Heights Police Department (CHPD) tweeted a “thank you” to the coffee company early this morning, and told followers, “Don’t forget to stop by @DutchBrosSac today.” The Department also dispatched officers to help keep lines moving quickly, as cars were backed up for several hundred feet in the parking lot.
“We support anyone who’s raising funds for the fallen deputies,” said CHPD Sergeant Jason Baldwin. “Our role is to support Dutch Bros. through talking with community members and traffic calming measures.”
Baldwin said lines were about 15-20 minutes long Wednesday afternoon, but commented “the community is very supportive; they’re willing to wait.”
Citrus Heights is among nine Sacramento-area locations participating in “Proceeds Day,” including Auburn, Rocklin, Granite Bay, Woodland, Davis and Sacramento.
The company says proceeds from all sales today will go to support the families of Sacramento Sheriff’s Deputy Danny Oliver and Placer County Sheriff’s Detective Michael David Davis, Jr., who were both killed last week.